TY  - BOOK
AU  - Vedpuriswar, A. V. (Ed.)
TI  - Services
SN  - 8178810530
U1  - 658.812  
PY  - 2002///
CY  - Hyderabad
PB  - ICFAI
KW  - Marketing
N1  - Table of contents:
Chapter 1. AT & T
Chapter 2. FedEx
Chapter 3. Indian hotels
Chapter 4. McDonald's
Chapter 5. Walt Disney
ER  -