Marketing strategies of urban women entrepreneurs
by Sunanda Easwarn.
- Hyderabad : ICFAI, 2007.
- 257 p..
Table of contents: Chapter 1. Introduction Chapter 2. Review of literature Chapter 3. Nature and scope of the study Chapter 4. Objectives of the study Chapter 5. Hypothesis Chapter 6. Methodology Chapter 7. Findings, results and discussions Chapter 8. Conclusions and limitations Chapter 9. Recommendations Chapter 10. Bibliography Chapter 11. Annexures Index