TY - BOOK AU - Vedpuriswar, A. V. (Ed.) TI - Business strategy (Vol. 2) SN - 8178811979 U1 - 658.4012 PY - 2003/// CY - Hyderabad PB - ICFAI KW - Management N1 - Table of Contents: Chapter 1. Nissan's Turnaround Chapter 2. Linux vs windows Chapter 3. Intel's itanium 2 Chapter 4. Procter and gamble: organization 2005 and beyond Chapter 5. Cemex: Mexico's Global Giant Chapter 6. IKEA: managing global expansion Chapter 7. Tesco in 2003 Chapter 8. Starbucks: evolution of a global brand ER -