TY - BOOK AU - Swami, R. M. TI - Stratagem : : cases on retail, products, services and trends SN - 9780070617612 U1 - 658.4012 PY - 2007/// CY - New Delhi PB - Tata McGraw Hill KW - Management N1 - Table of Contents : Chapter 1. Retail Chapter 2. Brands Chapter 3. Auto and consumer durables Chapter 4. Services Chapter 5. Corporate Chapter 6. Trends ER -