Walker, Gordon <br/><br/>
Modern competitive strategy 

 - 2nd 
 - New Delhi   Tata McGraw Hill  2008 
<br/><br/><label>ISBN: </label>9780070668201 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802  / WAL/MOD