Bradley, Nigel <br/><br/>
Marketing reseach :  tools and techniques 
by Nigel Bradley. 
 - New Delhi :  Oxford,  2010. 
 - 531 p. 
<br/><br/> Table of Contents ;<br/>Part 1. Research preparation<br/>Part 2. Data collection<br/>Part 3. Analysis and communication<br/>Part 4. Marketing research applications <br/>Market researcher's toolbox<br/>Index 
<br/><br/><label>ISBN: </label>9780195691641 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.83  / BRA/MAR