Yip, George S. <br/><br/>
Managing global customers: an  integrated approach 

 - Oxford   Oxford university press  2007 
 - 272 p. 
<br/><br/><label>ISBN: </label>9780199229833 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.84  / YIP/MAN