TY  - BOOK
AU  - Ritzer, George 
TI  - McDonaldization of society: into the digital age 
SN  - 9781506348551
U1  - 306.0973 
PY  - 2018///
CY  - Carlifornia
PB  - Sage Pub.
KW  - Social Structure -- United States
N1  - Table of Contents :
Chapter 1. Introduction
Chapter 2. Mcdonaldization past and present
Chapter 3. Efficiency and calulability : consumers 1
Chapter 4. Predictability and control ; consumers 2
Chapter 5. Efficiency and calculability : Mcjobs and other Mcdonaldized occupations 1
Chapter 6. Predictability and control : Mcjobs and other Mcdonaldized occupations 2
Chapter 7. The irrationality of rationality : traffic jams on those "happy trails"
Index
ER  -