TY - BOOK AU - Pigneur, Yves AU - Bernarda, Greg AU - Smith, Alan TI - Value proposition design: how to create products and services customers want.get started with .. SN - 9788126553075 U1 - 658.4012 PY - 2015/// CY - New Jersey PB - John Wiley and Sons KW - Production management--Quality control KW - Business planning N1 - Table of Contents : Chapter 1. Canvas Chapter 2. Design Chapter 3. Test Chapter 4. Evolve Index ER -