TY - BOOK AU - Shilling, Dana TI - Essentials of trademarks and unfair competition SN - 9780471209416 U1 - 346.730488 PY - 2002/// CY - New York : PB - John Willy KW - Trademarks N1 - Table of Contents: Chapter 1. Trademark Basics- Overview Chapter 2. Trademark Types Chapter 3. Establishing, Registering, and Defending a Trademark Chapter 4. Handling Trademark Disputes Chapter 5, Trade Dress Chapter 6. Threats to the Trademark Chapter 7. Other Issues in Trademark Law Chapter 8. Unfair Competition Appendices Forms Bibliography Index ER -