TY  - BOOK
AU  - Turban, Efraim 
AU  - King, David 
AU  - Lang, Judy 
TI  - Introduction to electronic commerce
SN  - 9780136109235
U1  - 658.872 
PY  - 2011///
CY  - Boston Pearson
PB  - New Jersey
KW  - Electronic Commerce
N1  - Table of Contents :
Part 1. Introduction to e-commerce and e-marketplace
Part 2. Internet consumer retailing
Part 3. Business-to-business e-commerce
Part 4. Other EC models and applications
Part 5. EC support services
Part 6. Strategy and implementation
Index
ER  -