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Micro marketing : approaches and applications edited by K. L. Tripathy.
Material type:
TextLanguage: English Publication details: Hyderabad : ICFAI, 2007.Description: 240 pISBN: - 9788131407349
- 658.8 TRI/MIC
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NLUO | NLUO | 658.8 TRI/MIC (Browse shelf(Opens below)) | Available | 6105 | |||
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Book
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NLUO | NLUO | 658.8 TRI/MIC (Browse shelf(Opens below)) | Available | 6106 |
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| 658.8 TAH/ GUE Guerrilla marketing comes of age | 658.8 TAH/IDE Idea marketing : | 658.8 TRI/MAR Marketing ROI : | 658.8 TRI/MIC Micro marketing : | 658.8 TRI/MIC Micro marketing : | 658.8 YOU/PRO Profitable marketing communication : | 658.8 YOU/PRO Profitable marketing communications : |
Table of Contents:
Section 1. Approaches
Section 2. Applications
Index