Indian consumer : a changing profile edited by Nasreen Taher.

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Material type: Text

TextLanguage: English Publication details: Hyderabad : ICFAI, 2005.Description: 206 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
Book	NLUO	NLUO	658.8343 TAH/IND (Browse shelf(Opens below))	Available		5951

Total holds: 0

Table of contents:
Section 1. Understanding the Indian consumer
Section 2. Consumer behaviour and implications for marketers
Section 3. Cases
Index