International business strategy : rethinking the foundations of global corporate success by Alain Verbeke.
Material type: TextLanguage: Publication details: Cambridge : Cambridge university press, 2009.Description: 481 pISBN:- 9780521132572
- 658.4012 VER/INT
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658.4012 VED/BUS Business strategy (Vol. 2) | 658.4012 VED/BUS Business strategy (Vol. 2) | 658.4012 VED/BUS Business strategy (Vol. 2) | 658.4012 VER/INT International business strategy : | 658.4012 WAL/MOD Modern competitive strategy | 658.4013 BED/QUA Quality management | 658.4013 BED/QUA Quality management |
Table of Contents :
Part 1. Core concepts
Part 2. Functional issues
Part 3. Dynamics of global strategy