Table of contents:
Preface
Introduction
Chapter 1. When do I know if I am ready?
Chapter 2. Profile of an entrepreneur
Chapter 3. Sensing the right opportunity
Chapter 4. Choosing the team
Chapter 5. DNA, mission, vision and values
Chapter 6. How are you different?
Chapter 7. Writing the business plan.
Chapter 8. Choosing the right investor
Chapter 9. Getting good people and keeping them
Chapter 10. Building the process-focused organization
Chapter 11. A company is known by the customers it keeps
Chapter 12. Managing your money
Chapter 13. Building your brand
Chapter 14. Emergence and the willingness to change
Chapter 15. Managing adversity
Chapter 16. From idea to IPO
Chapter 17. Reasons stat-ups fail
Chapter 18. Lessons in entrepreneurship from the Indian IT industry