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Intellectual Property Strategies for the 21st Century Corporation : (Record no. 11007)

MARC details
000 -LEADER
fixed length control field 02020nam a2200217 a 4500
005 - DATE & TIME
control field 20160524125858.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141201s2011 xx 000 0 und d
020 ## - ISBN
International Standard Book Number 9780470601754
040 ## - CATALOGING SOURCE
Original cataloging agency NLUO
041 ## - LANGUAGE
Language
082 ## - DDC NUMBER
Classification number 346.73048
Book Number BRY/INT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bryer, L. G.
245 ## - TITLE STATEMENT
Title Intellectual Property Strategies for the 21st Century Corporation :
Sub Title A Shift in Strategic and Financial Management
Statement of responsibility, etc. by Lanning G. Bryer, Scott J. Lebson and Matthew D. Asbell.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Jersey :
Name of publisher, distributor, etc John Wiley,
Date of publication, distribution, etc 2011.
300 ## - PHYSICAL DESCRIPTION
Pages 322 p.
500 ## - GENERAL NOTE
General note Table of Contents:<br/>Chapter 1. Corporate strategies, structures, and ownership of intellectual property rights<br/>Chapter 2. Properly evaluating a target within intellectual property rights<br/>Chapter 3. Growth through acquisition or merger<br/>Chapter 4. Penetrating new markets through extension of goods or product lines or expansion into other territories<br/>Chapter 5. Intellectual property : from asset to asset class<br/>Chapter 6. Strategic patent management after the boom : managing the R & D and patent pipeline<br/>Chapter 7. Global piracy and financial valuation of intellectual property revisited : threats, challenges, and responses<br/>Chapter 8. When to litigate : rise of the trolls<br/>Chapter 9. Using insurance to manage intellectual property risk<br/>Chapter 10. Exploring alternative dispute resolution<br/>Chapter 11. Outsourcing and off shoring of IP legal work<br/>Chapter 12. Intellectual property legal process outsourcing<br/>Chapter 13. Satisfying ethical obligations when outsourcing legal work overseas<br/>Chapter 14. The brave new world of Web 2.0 and the 3-D internet : how to prepare your company to participate<br/>Chapter 15. Managing green intellectual property<br/>Chapter 16. Accounting and tax policies as they relate to intellectual property<br/>Chapter 17. Intellectual property valuation techniques and issues for the 21st century<br/>Index
650 ## - SUBJECT
Subject Intellectual Property.
700 ## - ADDED ENTRY--PERSONAL NAME
Added Entry Personal Name Lebson, Scott J.
700 ## - ADDED ENTRY--PERSONAL NAME
Added Entry Personal Name Asbell, Matthew D.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Price effective from Koha item type
        NLUO NLUO 01/12/2014 3 346.73048 BRY/INT 10966 21/05/2018 15/04/2018 01/12/2014 Book

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