Idea marketing :
Taher, Nasreen (Ed.)
Idea marketing : a primer edited by Nasreen Taher. - Hyderabad : ICFAI, 2006. - 172 p.
Table of contents:
Section 1. Ideas and their management
Section 2. Translating ideas into sales
Index
9788131401521
Marketing.
658.8 / TAH/IDE
Idea marketing : a primer edited by Nasreen Taher. - Hyderabad : ICFAI, 2006. - 172 p.
Table of contents:
Section 1. Ideas and their management
Section 2. Translating ideas into sales
Index
9788131401521
Marketing.
658.8 / TAH/IDE