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Ethical marketing :

Suresh, K. (Ed.)

Ethical marketing : perspectives and applications edited by K. Suresh. - Hyderabad : ICFAI, 2005. - 183 p.

Table of Contents:
Section 1. Facets of ethical marketing
Section 2. Applications
Section 3. Appendices
Bibliography
Index

ISBN: 8178814919

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 / SUR/ETH

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