Strategic markeing:
Jayasimha, K. R. (Ed.)
Strategic markeing: concepts and cases (Vol. 1) edited by K. R. Jayasimha. - Hyderabad : ICFAI, 2003. - 183 p. 1v.
Table of contents:
Section 1. Concepts
Section 2. Cases
Index
8178811308
Marketing.
658.802 / JAY/STR
Strategic markeing: concepts and cases (Vol. 1) edited by K. R. Jayasimha. - Hyderabad : ICFAI, 2003. - 183 p. 1v.
Table of contents:
Section 1. Concepts
Section 2. Cases
Index
8178811308
Marketing.
658.802 / JAY/STR