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Public relations and media :

Rao, Pramod (Ed.)

Public relations and media : concepts and cases edited by Pramod Rao, Ravikant S Wawge and Kalyani Gohokar. - Hyderabad : ICFAI, 2008. - 206 p.

Table of Contents :
Section 1. Concepts
Section 2. Applications and cases

ISBN: 9788131414026

Subjects--Topical Terms:
Advertising.

Dewey Class. No.: 659.2 / RAO/PUB

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