Stratagem :
Swami, R. M.
Stratagem : cases on retail, products, services and trends by R. M. Swami. - New Delhi : Tata McGraw Hill, 2007. - 354 p.
Table of Contents :
Chapter 1. Retail
Chapter 2. Brands
Chapter 3. Auto and consumer durables
Chapter 4. Services
Chapter 5. Corporate
Chapter 6. Trends
9780070617612
Management.
658.4012 / RAD/STR
Stratagem : cases on retail, products, services and trends by R. M. Swami. - New Delhi : Tata McGraw Hill, 2007. - 354 p.
Table of Contents :
Chapter 1. Retail
Chapter 2. Brands
Chapter 3. Auto and consumer durables
Chapter 4. Services
Chapter 5. Corporate
Chapter 6. Trends
9780070617612
Management.
658.4012 / RAD/STR